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Salesforce Essentials for Marketing Cloud Email Marketers Sample Questions:

1. Northern Trail Outfitters (NTO) currently uses AMPscript to create customized content for its subscribers.
Which actions should help build confidence in NTO's dynamic email capabilities?

A) Use a Guided Send to perform a test send to Internal users using subscriber data.
B) Use CloudPages to duplicate the dynamic code and test it by using manual subscriber inputs.
C) Use Preview and Test, select a targeted subscriber, and send the email to internal team members.

2. A global marketing team has created an email using Content Builder Approvals and shared it with multiple business units in their Enterprise. Even though the email was approved, additional changes are needed.
What is the first action the team should take to make the edits?

A) Unshare the email.
B) Update email approval status.
C) Cancel send using email.

3. Northern trail Outfitters' marketing department wants to review lastyear's holiday engagement to this year's engagement.
What should they use to access the historical engagement data?

A) SQL activity using data views
B) Audit Trail extract
C) Tracking Data extract

4. A marketer needs a quick count of record in a data extension with 'Djibouti' as they value for Country.
What should they use to determine the number of matching records in the least number of steps?

A) Filtered data extension
B) SQL Query
C) Data Filter

5. Northern Trail Outfitters wants to use a specific IP address and a subdomain of order subdomain for all of its transactional emails.
What should be configured to accomplish this request?

A) Sender Profile
B) Delivery Profile
C) Send Classification

Solutions: