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Oracle 1Z0-1032-21 Exam Syllabus Topics:

Oracle Responsys Marketing Platform 2021 Implementation Essentials Sample Questions:

1. Which Insight reporting measure should you use to capture the number of clickthroughsand conversions recorded through emails on August 1, 2016?

A) Sent Date = August 1 to August 2, 2016
B) Sent Date = August 1, 2016
C) Event Date = August 1, 2016
D) Live Date - August 1, 2016
E) Interval Date = August 1, 2016 plus one day

2. You built a seed group with three records to test combinations of data during campaign proof testing. All fields required for personalization are populated with test data. But when you try to preview or proof launch a promotional email campaign, an errormessage states that the proof list is empty.
Why is this happening?

A) You can only launch emails to a seed list; you cannot preview or send a proof launch to the seed list records.
B) The seed group is corrupted. You must delete and re-create the seed group with the test data desired.
C) When the EMAIL_PERMISSION_STATUS value for records in a seed group is set for O for Opt out, Responsys will suppress displaying personalization in preview mode or sending emails to those contacts. Confirm that EMAIL_PERMISSION_STATUS is set to I for Opt In.
D) You must have missed populating some of the fields being used for personalization in the records.
Check the data in the seed group for completeness.

3. For the email campaign you are designing in EMD, the first line of the HTML creative must include thefirst name of the subscriber. The first name attribute is FNAME and is located in the profile list that is called CONTACTS.
Which option displays the correct RPL syntax?

A) $ {CONTACTS.FNAME}
B) $CONTACTS.FNAME
C) #FNAME. CONTACTS
D) FNAME ($CONTACTS)

4. You are creating a filter with many conditions in Filter Designer.
What functionality in Responsys should you use to guarantee that your rules execute as you want?

A) Use the RPL syntax<priority> and </priority> tags and include the rules to execute first inside these tags.
B) Use the Parenthesis feature: drag-and-drop rules in the correct order between parenthesis in Filter Designer.
C) Use the Enclosures feature: drag-and-drop rules in the enclosure in Filter Designer.
D) You can only order the rules in the top-down order in which Responsys willexecute them.

5. Whathappens when you send a Responsys campaign and the ISP returns a "Hard Bounce" error to the sender?

A) A hard bounce of an email message will cause the record to be logged in to the Hard Bounced table, and you must select that list as a suppression list in future message launches to ensure that you do not send to that address again.
B) A hard bounce of an email message will delete the contact record from the Profile List to ensure that messages will no longer be sent to that address.
C) A hard bounce of an email message will set the EMAIL_DELIVERABILITY_ STATUS_ field to Undeliverable and messages will no longer be sent to that address.
D) A hard bounce of an email message will cause the record to be flagged as Hard Bounced in an Insight Report, and you can run a list cleanse process to remove it from your list.

Solutions: